CHAPTER 162 - Ella's Bossy Spirit

The person working with Morton is, of course, Alice.

Alice naturally didn't want to make it easy on Ella.

She inquired.

Ella's ambition for her career is very strong, just from the original desireless a woman, suddenly become spirited, suddenly become strong, but also really in a short period of time, create some miracles out.

So ......

The more Ella wants something, the more she's going to make sure Ella doesn't get it!

As soon as she decides on a direction to take with Ella, the first thing Alice does is get help.

She knew very well that anything was only really half as effective once she had help.

At least, she didn't know exactly what Ella was doing at all at the moment, but if there was someone who could help her know what Ella was doing, she would not need to waste her time on it, and she could have more time to figure out how to deal with Ella.

So she finds Morton, who has been trying to get at Ella's family.

Originally, the first person she actually thought of was Lucien.

She knew very well that the current Lucien should hate Ella to the bone, and the enemy of the enemy is a friend, so if she chose to cooperate with Lucien, it would definitely be a one-shot deal as well. But because of Eden's relationship, she still chose to give up on Lucien, after all, Lucien and Eden were arch rivals, she didn't want to touch Eden's mold yet.

And since Morton works for the Ford Group and knows Ella's every move, there's no harm in choosing to work with him.

She was a little surprised that when she reached out to Morton, he said yes in a heartbeat.

No hesitation, no suspicion, no delving into her identity, no defenses, just a few words she cut short and Morton agreed.

It doesn't really mean anything.

Let's just say that Morton does hate Ella and can't wait for her to get killed right away.

The big deal is that another thing is that Ella is really more powerful, so powerful, that Morton needs a helping hand along for the ride.

In fact, in Alice's opinion, dealing with Ella wasn't hard at all.

Ella wants to develop something, she just stops her from developing it.

Especially when she heard Morton say that Ella boasted that she was going to do in three to six months what no regular person could possibly do, she felt more and more that getting Ella killed would be a breeze.

It took her half a day to figure out how to do it.

Isn't it trying to develop One World Tower?

She will say to the public that she is also going to build a commercial circle, as for really want to build that is something later. Anyway, now once the wind is put out and publicity is done to make people mistakenly think that she will really build it, as long as the falsehood succeeds, the businessmen will definitely not choose to move into One World Tower at this time, and dragging it out for three months and six months will be fine to drag Ella to her death.

Obviously.

This ploy of Alice's is also highly recognized by Morton.

In that case, Ella's desire to attract business to make One World Tower alive is really a pipe dream.

He'll then use his power in the the Ford Group to appropriately stop her work in progress and frustrate her with anything ......

Ella is lucky she didn't leave the Ford Group of her own accord!

......

Ella walks into the office of Colin, the director of advertising and media.

Colin is still polite to Ella on the surface.

He hastened to enthuse, "Ms. Ford, great to see you, welcome, welcome."

"You're welcome." Ella laughed as she said bluntly, "I came to see Mr. Hahn, mainly to ask why the advertising resources we applied for, were rejected."

"Didn't I tell Ms. Rockman tube the reason?" Colin turned his head to look at Charlotte, and at that moment added, "Just as well, I'll explain it to Ms. Ford, too."

"There's no need to explain, Charlotte has just told me that I don't quite accept your opinion."

"Ms. Ford, it's not that I'm purposely trying to make things difficult for you, it's just that doing publicity right now really doesn't do much good. Currently Silverstein Group publishes this kind of publicity, the merchants definitely won't choose us, and it would be in vain for us to be on the publicity." Colin looked upright as he said, "I'm also doing this for the sake of the company, I really don't want the company to make unnecessary losses."

"What's a loss?" Ella's eyes tightened, "Creating buzz for our mall, is that a loss? No real value is a loss? Mr. Hahn, I'm afraid that's not the definition of loss in publicity. Publicity is more important to focus on the spreading effect, what can actually bring real sales, that's another marketing expense, not counting your publicity cost."

Colin was actually a little dumbfounded by Ella's comment at this moment.

He was not expecting Ella to be so understanding.

For what I thought was just a freshly graduated yellowhead, the words were so spot on.

"The reason I'm on publicity right now, besides attracting business, the most important thing is to do the spreading effect. Now that Jupiter Group has been vigorously publicizing their business circle, in the face of so many publicity moves by our competitors, we choose to stand by coldly at this time, have you thought about what the consequences of this would be?" Ella asked him, "The consequence is that everyone knows that Starlight is building a business circle and our One World Tower is a ruined building, can you afford such a result?!"

Colin's face turned green at Ella's comment.

At that moment but just couldn't refute a word.

"Even more, the reason why One World Tower was in its current situation in the first place was because the publicity was not in place. If the publicity had kept up with the pace earlier, like Stargazer is doing now, would we, as experienced business district building real estate developers, have been reduced to, being forced to the current state by this rookie, Silverstein Group? If we had been able to build up momentum early on, there would be nothing at all for Silverstein Group now!"

Ella's aura directly dumbfounded Colin.

"Up until now you've been preventing us from building momentum, Supervisor Mr. Hahn, and now I'm beginning to wonder how in the world you ever got into this position in the first place." Ella sarcastically.

It's true, use the momentum, to overpower Colin.

She knew very well that soft simply didn't work when dealing with someone like that.

Once he showed weakness, it would instead fuel his anger.

"Also, has Supervisor Mr. Hahn forgotten that the Advertising and Media Department is a support department, not a functional department. I don't know since when the sales department, which is the planning and implementation department, is to apply for advertising and publicity when it is needed! According to the division of responsibilities, the advertising and media department is supposed to take the initiative to cooperate with the sales department to do a good job of supporting the publicity, and even take the initiative to submit publicity programs to help the sales department to better carry out market planning and marketing." Ella's eyes were cold, "Please Mr. Hahn, please don't forget your duty position."

Colin was really embarrassed, to the extreme, by what Ella said.

And yet, I can't find the words to refute it.

After all, Ella word for word.

"I would like, Mr. Hahn Supervisor to give me a proposal on the One World Tower publicity campaign within today." Dropping the sentence, Ella walked away.

Overbearing to the point that Charlotte was, well, dumbfounded the entire time.