CHAPTER 158 - There's no one who can defeat the enemy.
Inside the conference room, it was all Ella's resounding voice.
She said, "This is a preliminary plan for my One World Tower Merchandising and Attraction Program, and if you have personal ideas, you can put them forward now, there is no requirement to have implementable proposals, and we will say whatever comes to mind to be used to inspire all of us."
The conference room was somewhat quiet.
People don't seem to come up with better suggestions.
The job, after all, had been raided before, but no one seemed to be able to fix the current situation.
In the end, it really became the so-called "rotten building", and even the company's senior management has given up the project, and did not spend energy to redo, seems to be ready to accept the blood loss.
So that moment.
Riley, a member of the project team, spoke up, "Ms. Ford, I don't have any suggestions for the project at this time, but I do have my questions about your plans for the project."
"You say." Ella nodded.
"Firstly, I agree with you when you say that you want to publicize the commercial building. When the executives were too confident in this project, thinking that with our the Ford Group's reputation they could get market recognition, it was obviously a failure, so I'm very supportive of your hype for the commercial building. However, I don't quite approve of your second suggestion, which is to look for luxury stores to talk about moving in. To be precise, it's not that I don't approve of it, but I think the job is a bit pie-in-the-sky. If the hype for the commercial building was in place when the construction of the building was first started to attract business, it would not be difficult to attract business, but now that we have become in this situation, it is almost unlikely to make luxury goods, especially high-end luxury goods, trust us again. You just said that we can reduce or waive the rent or sign a betting agreement, of course, for us, we did take the cost out to give the merchants concessions, but for the merchants, they have to bear the additional operating costs of the newly opened stores, such as decoration, goods, wages, taxes, electricity, water and network fees, transportation costs, etc. Such a large cost, when the merchants do not see the future, it is difficult to convince them. And about the third point, you said creating a large e-commerce marketplace, I don't quite understand what you mean."
"Let me answer your third point first." Ella turned to Riley , giving an explanation, "The so-called large-scale e-commerce marketplace is to make One World Tower an online sales platform, create an exclusive One World Tower trading APP, and utilize online celebrities for bandwagon marketing, while giving home delivery services."
"It means that One World Tower we will go the way of net sales." Riley asked, unable to help but be a little skeptical, "But we at One World Tower go for the high end route, so wouldn't that seem a little low. and what does the so-called Netflix mean?!"
Ella just remembered.
Ten years ago, there was no popular Netflix.
All stars.
She explains, "Stars who can sell merchandise."
"You mean endorsements?" Riley still doesn't quite get it.
Ella thought for a moment, "It's a little more in-depth than an endorsement, it's a celebrity live-streaming a sale."
"Star willing?"
"I'll make them want to." Ella affirmed.
Crap.
Live banding is so lucrative that in ten years there will be celebrity banding all over the place.
Now it's not hard at all to just replicate the way you'll be selling online ten years from now and want to be successful and profitable.
That's what Ella thought with a sudden jolt.
After all, I'm glad that I lived ten more years.
Riley listened to Ella's explanation, still somewhat seemingly convinced.
Ella is also hard to say clearly, anyway, everyone will understand after it is made, and she doesn't want to waste time in the meeting, she continues, "Now let me talk about your second point of worry. Admittedly, what you say I admit, businessmen in the time of not seeing the prospect, will not take a sum of money out of the investment for no reason, but, all the projects in the shopping mall to reach, not just look at the interests, there are human feelings in the the Ford Group operating real estate for many years, some of the businessmen of the strategic cooperation of a few, once attached to the Ford Group on the track of the businessmen are also not a few, I do not believe that the Ford Group operating property for many years, some strategic cooperation businessmen, once attached to the Ford Group on the track of the businessmen are also not a few. Not a few, I do not believe that everyone will turn us away, we now have to establish is to do this thing determination. We're not in a position to make a judgment without a door-to-door interview."
"Yes." Riley was respectful.
"So, does anyone else have any doubts?" Ella turned her head to the members of the project team.
Everyone chose to remain silent.
After all, it's true that, as Ella says, no one can be sure, until it's done, that it will fail.
"As there are none, now for the formal division of labor arrangements." Ella didn't drag her feet and said bluntly, "Three point planning program, split into three teams, each with their own responsibilities.Charlotte."
Ella called out the names of the program members.
"Yes." Charlotte agreed.
"You are responsible for docking with the advertising and media department to do a good job of One World Tower's publicity and marketing, my requirements are that it must be on the satellite TV advertisement, more than three seconds on the cover of the popular APP, the city's LED screen advertisement space, as well as, inviting a first-tier star to endorse One World Tower. I will do a recut and make sure to do a good job of publicizing and building momentum."
"Yes." Charlotte deferred.
"Patrick."
"Yes."
"You are responsible for planning our business list of investment, now determine we are incomparable to take three to five luxury stores, set before, first to me over the eyes, then I will accompany together to talk about the settlement of the relevant matters, while planning the overall a investment plan program, as well as accounting for our investment after the profit income."
"Yes." Patrick agreed in a hurry.
"Riley ." Ella called again.
"You are responsible for the build of the e-commerce platform. I'll give you the planning of the build within today, you just implement it according to the program I gave you, and if there are any problems, you can directly find me to communicate, and we'll solve them together."
"Roger that." Riley promised.
"Three panels, just three of you will be in charge. The members of the teams are assigned by yourselves, and when you're done, just give me a list so that I know which section everyone here is in charge of. Before the end of each day, you need to brief the progress of the day's work." Ella commanded.
"Yes." Everyone respectfully agreed.
"Within half a month, I need results." Ella took out her phone and looked at the date, "On the 28th of this month, tentatively set for this date, I'm going to recut One World Tower, and before then, all of the work on your hands, all of it, is going to be accepted and approved."
"Yes."
"Meeting adjourned." Ella didn't even have a sentence to summarize and directly announced.
Everyone still seems to have a bit of trouble keeping up with Ella.
Ella was seen to have gotten up and left.
If not personally experienced, really can not imagine, a 22-year-old girl just graduated from college, can have this vigor, can have this ability, they even have a kind of illusion, think that this woman has already been in a hundred battles, as long as you follow her rhythm, will be invincible and invincible!